It's the #1 selling item on any college campus in the world. This T-SHIRT TRADITION started in 1990 and it's never looked back.
I'll never forget a call we received from our oldest son Jimmy five years ago this month "Dad, I'm on The Shirt!" The Shirt 2007 -- carried for the first time ever -- photos of actual Notre Dame students inside the Notre Dame Monogram. Jimmy, an Irish Guardsman's photo is the first you see on the bottom left of the Monogram (see below). They "only" sold 135,000 shirts that year.
What's cool today is we still see people wearing The Shirt 2007 -- reminding us of that special moment for our son and our family...
Tomorrow afternoon at 3 PM ET -- THE SHIRT 2012 will be unveiled to a LIVE TV audience, the Band of the Fighting Irish, Glee Club, Coach Brian Kelly and other dignitaries. ONLY NOTRE DAME.
Here's a link to a video of the 2010 unveiling of THE SHIRT:
LINK:
THE SHIRT